3 Simple Internet Marketing Tips You Can Use Now

There are some important things to remember to grow as an internet marketer. The following tips will help you in growing your business.


The most successful internet marketers not only have their own products but also know how to drive their sales high. Good money can be made with internet marketing if you invest your time and effort wisely. Say you’ve created a high demand product within your target market.


Now, how do you get the sales?


Do you want to invest all of your time marketing your product? The best internet marketers realize the value of affiliate networks. Affiliate programs can direct traffic to your site all day long, meaning you earn money even when you’re not actively working.


They take care of all the promotion for you with no upfront cost. This is a money smart way to handle promotions because you only pay for it once you see the results. Independent networks and software tools make setting up your own affiliate network easy.


If you’re selling an ebook, for example, you can sign up with Clickbank giving you access to thousands of affiliates. The nice thing about this network is they do all the work for you, including making payments.


This is a good example of how becoming an internet marketer has become easier. You can launch your product today and start seeing sales tomorrow – it’s that powerful.


To see continued success, you need to keep looking ahead to what’s new. Because this business is always growing and changing, you need to do your homework to stay up on it all. If you fall behind, others will come along and beat you at your own game.


You can’t take the right steps for your business if you don’t have current information. If you subscribe to various newsletters, podcasts, and such you will be able to stay informed.


Read all the information you can find to ensure that you have all the current data regarding the industry.The most successful approach is to work with several marketing tactics and not rely on a single method. You should always be ready to try another way of marketing your business if it comes along.


There are many ways to do internet marketing, and new ones come along all the time, so pay attention and be open. If you want to stay competitive online, you will sometimes have to leave the familiar behind and be ready to experiment with a fresher approach. Sometimes you have to take chances and do things differently.


Many internet marketers have attained an incredible degree of success. If you feel that it’s difficult, then it probably is. It takes effort and persistence to succeed in this field.

Posted in Affliate Marketing | Tagged , , , , | Leave a comment

Learn these Internet Marketing Tips to Grow Your Business

Internet marketing is actually a simple business plan once you understand how it works.


The following tips will help you as you get started and as you grow your business.First you need to learn the value of follow up marketing. Internet marketing is an extremely competitive business, with thousands of products being sold every day.


In such a scenario, people who’re looking out to buy a particular product find it difficult to reach a buying decision. Sorting good products from bad is a difficult task with so many options available. Because it gives you a chance to convince the consumers your product is the one they want, it is easy to see why follow up marketing is so important.


When shopping online, people buy on impulse for emotional reasons. This is the exact reason why many of them won’t make the purchase when they see the offer for the first time. They need to be exposed to that particular offer at least 7 times before they strongly think about buying it.


This is why autoresponder services are so valuable. You set up a schedule of when to send out emails and the autoresponder service send them for you. It is easy to get started by signing up at sites such s Aweber.com and Getresponse.com.


The next question is how to effectively follow up with your prospects. By loading prewritten emails into your autoresponder, you won’t have to remember which follow up email you sent to whom. When your prospect lands on your website, you should bribe them with a quality bonus to get them to opt-in.


When you have access to their contact info, your autoresponder takes care of sending out the follow up messages, each convincing him/her about the benefits of your product. When you see it working for you, just rinse and repeat the whole process. Are you looking to market your product without having to worry about the costs? The way you can do this is by article marketing.


Many internet marketers use this free method of internet marketing until they can afford to invest in other techniques. By writing articles and submitting them online you can get lots of free publicity. All you have to do is write targeted articles and publish them online in directories, newsletters, ezines, etc.


Articles that you submit can remain online for years, and other sites often pick them up, which brings you long lasting and targeted traffic. If you want to try faster, paid advertising methods such as PPC, article marketing can help you create some profits so you’ll have money to invest in these other strategies.


Article marketing is a great way to start out and can help you get to the next level.Always remember to diversify your marketing methods. Rather than only using one technique, always be on the lookout for new possibilities.Be open to experiment with various marketing ideas and think out of the box when applying these ideas.


With so many people competing over the same tactics, they can become saturated, making it necessary to change how you operate. So go ahead and re-write the rules.


Many internet marketers have attained an incredible degree of success. Of course, if you think of it as impossible, it will be for you. You can achieve what others have, but only if you have a strong belief in yourself.

Posted in Affliate Marketing | Tagged , , , , | Leave a comment

Use These 3 Internet Marketing Tips Now

Internet marketing as a whole has seen some impressive gains and advances in recent years.


We’ll cover just a couple of valuable internet marketing suggestions we believe will be of value in any IM business.The right product to the right audience really is half the marketing battle, it seems.


What’s the best product to sell, and how can you do well in IM? If there’s any one thing that will always have value it is information – selling the right information. There have probably been over a billion dollars worth of information sold online in the past ten years.


If you’re new to IM, then you can still succeed because there’s a lot of good information on the net, and you don’t have to make so many mistakes. It’s actually a lot easier to make your own products now than ever before. To start with, find out what you’re really passionate about and see if that niche has demand that needs to be met.


Obviously, you have to know what audience and market you’re targeting before you can develop any kind of product. And don’t worry if you’re not good at the writing part, because nowadays you can outsource all of your product creation work to someone who can do it professionally.


If you can provide people with what they’re looking for, and are willing to pay for, then you’re doing well. When you get started, you’ll automatically understand the dynamics of being a successful Internet marketer.


Once you’ve been marketing long enough you’ll develop more confidence to expand and grow. Creating and offering high quality value for everyone you deal with will serve you very well in business. It’s not all that hard to make your business stand out among the rest, and providing excellent value is one thing you can do.


Just one approach to add almost instant value boost is to make sure your bonus offerings are great. For example, if you’re selling an e-book on “weight loss”, you can add simple PDF reports that add to the value of your main product. The more good value you offer, the more your efforts will be rewarded.


People will respond much more favorably if you select bonuses that are related and go along with your product.Social media marketing is a fast growing technique for marketing your products online. Check out sites such as facebook and twitter for the opportunities they offer.


Marketing on social networks allows you to accomplish two things, build your brand and drive targeted traffic to your site. Just think out of the box and experiment with your own strategies.


So remember these guidelines and you will be on your way to becoming a highly successful internet marketer. You just need to focus on putting in your efforts on a regular basis.

Posted in Affliate Marketing | Tagged , , , , , | Leave a comment

Saving Money Power Tips

How To Save Lots of Money And Buy What You Want…

Check it out!

Posted in Clickbank | Tagged , , , , , | Leave a comment

My Money Machine

Create your own money machine with My Money Machine. It is the money machine blueprint that guides to create your own e-book from start to sale.

Check it out!

Posted in Clickbank | Tagged , , , , | Leave a comment

Online Affiliate Marketing

Online Affiliate marketing is a revenue sharing venture between a website owner and an online merchant. The website owner will place advertisements on his websites to either help sell the merchant’s products or to send potential customers to the merchant’s website, all in exchange for a share of the profits.

Affiliate marketing Program

An affiliate marketing program is sometimes called an affiliate program, but also may be referred to as a pay-for-performance program or an associate program. An affiliate program is a marketing tool for the e-business that operates it, called merchant or advertiser and a source of revenue for the e-business that participates in it, called an affiliate or associate or publisher.

There are three ways to earn money through affiliate marketing:

1) Pay per Click or Cost-per-click affiliate programs: Every time a potential customer leaves the affiliate website by “clicking” on the link leading to the merchant’s website, a certain amount of money is deposited in the affiliate’s account. This amount can be pennies or dollars depending on the product and amount of the commission.

2) Pay per Lead or Cost-per-lead affiliate programs: The merchant pays the affiliate a set fee for each visitor who clicks through and takes and action at the merchant’s site, such as completing an online survey, registering at the site, or opting-in to receive e-mail.

3) Pay per Sale or Cost-per-sale affiliate programs: Every time a sale is made as a result of advertising on the affiliate’s website, a percentage, or commission, is deposited into the affiliate’s account.

The Amazon Story

The world’s biggest bookstore has one of the most successful examples of an affiliate program (called their associate program). Amazon now has well over 1 million affiliates! That is over 1 million websites actively promoting their products every single second of every single day. Amazon generates over 40% of its revenue through its affiliates program. That is over $3 billion in revenue every single year! As another (somewhat humble by comparison) example, Zeald generates over 50% of its revenue using its own unique affiliates program. Admittedly, not quite billions of dollars but that is definitely millions of dollars of revenue every single year.

Thousands of diverse e-businesses operate affiliate programs: E.g. barnes&nobale, dell,1-800-flowers, rackspace managed hosting etc.

Affiliate Programs as a Marketing Tool

The two major Advantages to merchant

1. Tie marketing effort directly to a lead or sales.

2. The merchant pays only for results.

The two major Advantages to affiliate

1. Additional source of revenue for affiliate who also sells products/services

2. Primary source of revenue for affiliate who offers entertainment or information

Two Approaches to Operating a Successful Affiliate Marketing

1. Acquire a huge and affiliate membership. e.g. The Amazon associates programs have over 1 million members as diverse as:

- RVPart – Sells parts for recreational vehicles and motor homes.

- Dilbert – Site for view cartoons, play games, send electronic greeting cards etc

- Books for Managers – Site for business reviews and lists of the currant top-selling business-related books provided by Business week, The New York Times, the Wall Street Journal, USA Today, and other publications.

- HaperCollins – Its site to promote its authors and their books. However, like many book publishers. HaperCollins sells its books through bookstores and not directly to the public.

2. Acquire a smaller number of highly effective affiliates that have a high volume of website traffic and offer web page content, products and services that are directly related to the merchant’s products and services.

Affiliate Programs as a Revenue Source

Participating in an affiliate program and then getting the most out of your participation involves:

- Selecting the appropriate merchant and affiliate program for your e-business

- Understand the terms of the affiliate agreement

- Add custom links to merchant’s site from affiliate Web pages

- Build traffic at affiliate site to increase click-troughs to merchant site.

Top 10 Tips for Choosing the Affiliate Program That Is Right for You

1. You have to identify a product or service for which there is a need. The product should be such that you would love and enjoy promoting it. You could start by searching for “Affiliate Programs” in the Search Engines.

2. The product or service should be relevant to your website.

3. It is always wise to join an affiliate program that is long standing, safe and secure and has a good reputation in the Internet world. This can be easily verified from the Better Business Bureau or other similar organizations. Visits to Forums and Discussion Groups will also provide you with a lot of useful information.

4. Most affiliate program providers provide a commission of 5% to 50%. The commission you earn for the sale of a product is your main income. So while choosing an affiliate program you should study the commission paid out and decide on a program that pays at least 35% for you to run your business successfully.

5. There should be a proper tracking system in place to record all the clicks and sales made through the text links and banners placed on your website, e-mails and other advertisements.

6. One important factor that is often overlooked is the “hits per sale ratio”. This indicates the number of hits that have to be made to a Text Link or Banner to generate a sale. This will give you an idea as to how much traffic is needed before a sale is made.

7. How often are commissions paid? This is another important matter that should be considered. Most reputed organizations pay their affiliates monthly or when they accumulate a minimum commission of $50 to $ 100 or as indicated by you. You should avoid any program that requires too many sales to reach the minimum amount.

8. Affiliate Programs are generally single tier or two tiers. A single tier program pays you for whatever business you have generated. On the other hand a two tier program pays you for the business you have generated and also a commission for the sales generated by a sub- affiliate, you have sponsored. A two tier program is always advantageous.

9. Long standing reputed organizations provide a whole range of tools and resources such as Banners, Text Links, Brochures, Websites and training for their affiliates. When choosing look out for such organizations because they certainly make life much easier and helps you grow your home based business.

10. Finally, you must read and understand the agreement before you join as an affiliate even if it happens to be the best organization in the world.

Understanding the Affiliate Agreement

The affiliate agreement created by the merchant and agreed by the affiliate, defines all aspects of the affiliate program and typically includes:

- Types of Web sites merchant will accept into the affiliate program

- Types of links allowed and guidelines regarding their use.

- Schedule and payments terms of fees and commissions

- Terms of usage of merchant logo, name and web content

- Technical specification that your web site must meet, if any

- Restrictions on types of content that may appear on affiliate sites

- Requirements for compliance with all government laws, ordinances, rules, and regulations.

Affiliate Tracking Systems

- Allow merchant to control how it credits click-throughs

- Monitor window of time in which affiliate can get credit for a click-through

- Record and store affiliate information

- Provide commission/fee reports

Affiliate management networks

An affiliate management network is a third-party entity that recruits affiliates, manages the registration process, tracks and properly credits all of the fee and commissions and arranges for payment. In return for these services, the affiliate management network collects from the merchant a percentage of each referral transaction’s fee or commission-perhaps as much 30 percent.

Well-established affiliate management networks: Example: Commission Junction, LinkShare [2]

Affiliate tracking technologies

To achieve this we develop a strategic online relationship with advertisers to improve the creation, management, and analysis of online marketing and sales activities. These activities are supported by a scalable and reliable tracking technology. Keeping track of the click-throughs and properly crediting the affiliates is a complex programming task. Companies such as BeFree and ClickTrade sell software that automatically monitors and credits all followed links resulting in a sale. Note that ClickTrade was acquired by Microsoft and is now co-branded as part of Microsoft bCentral.

Some tracking technologies are following:

- Custom links containing affiliate information or affiliate and merchant information

- Tracking cookies

- Third-party tracking software

- Application service provider tracking service

- Sub Domain tracking

- Database record matching.

Affiliate Marketing Risks and Challenges

Affiliate marketing is not without certain risks and challenges primarily form unethical affiliates and the negative perceptions online consumers have about tracking technologies.

Unethical Affiliates

- Cookie stuffing – Multiple cookies placed on visitor’s hard drive during a single visitor affiliate site.

- Spyware – General term used to describe software that has been installed on a personal computer without the owner’s permission, its unknowingly download and install spyware when you download games, screensavers, freeware utilities and so forth.

- Parasiteware – Redirects affiliate links and Replaces content of existing tracking cookies

- Spammers – Merchant is responsible if affiliates use spam to promote sites

- Negative perception of tracking cookies – Many consumers install and use blocking software which includes Block tracking cookies and Delete tracking cookies.

Why Affiliate Marketing Is Profitable for E-Business

If you have been considering an affiliate marketing venture, there are some very good reasons why you should go with this method of generating recurring revenue. Here are some of the ways that affiliate marketing can be a lucrative means of creating income that will be stable and allow you to grow exposure over time.

- One of the first advantages of affiliate marketing for the new entrepreneur is that the startup cost is very low. Most companies that offer affiliate marketing programs do not require any type of monetary investment on the part of the affiliate.

- The second expenses are limited to what you have to pay to connect with the Internet, the software you may need to load on your computer, and a web site where the ads associated with the affiliate marketing program can be placed. With web site hosting such an inexpensive service these days, setting up your own web site for the affiliate ads will be a breeze.

- Another reason that affiliate marketing is such a moneymaker is the fact that there are so many different types of ways to set up the program. You can go with the pay per click option, which works out great when it comes to promoting special offers. Ads that lead to product review sites often are a way to allow product users to go through your portal and leave comments on the items they purchase.

First Thing’s First-Avoid These Silly Affiliate Marketing Mistakes!

While affiliate marketing is a great way to earn a living, the fact is that many people become discouraged and drop out of programs. In many instances, the failure to be successful with affiliate marketing has to do with making a few simple mistakes. Here are some examples of those mistakes and why they should be avoided.

- A low-quality website with no original content and tossing in some affiliate links. While it is certainly true that you need to have a web site up and running in order to participate in an affiliate program, there is also the need to apply some effort to getting the word out about your site. Otherwise, the chances of people visiting your web site and clicking on one of the links are pretty slim.

- Another mistake many affiliate partners make is not choosing products that have some relevance to the content of your web site.

- Keeping your site content and the ads more or less relevant to one another will make it easier to generate revenue, and not fail as an affiliate marketer. Now, this may seem intuitive – but many make this mistake in subtle ways (i.e. they mismatch their customers with products).

- One final mistake that many affiliate marketers make is not sprucing up their web sites from time to time. Keeping the content fresh is one way of building and keeping a loyal reading audience because keeping the same old look and the same old text with nothing new to entice people back is a sure way to limit your chances at being a successful affiliate marketer. The fact is that you do have to proactively promote your site, keep the content fresh, and make sure the ads have some connection to the subject matter of your site.

What You Need Before Getting Started and Affiliated Marketing

While there is not a lot of expense in starting up as an affiliate marketer, there are a few things that you need to do if you really want to make money marketing other people’s products.

Here are some basic tips to help you line up all your things to do before you ever sign up for that first affiliate program.

- One of the basic needs for any successful affiliate program is to have a web site of your own. While it is possible to purchase ad space on sites and to advertise through Google Adwords, this is short term strategy setting up a basic web site that has a particular focus will make all the difference in the world to the success of your program. Keep in mind that your web site does not have to be complicated with a lot of flash media, animation or other fancy bells and whistles.

- In fact, if you plan on focusing your attention on affiliate marketing strategies that target the home consumer, you are better off with a basic site that will load quickly on a dial up connection. After all, dial-up is still extremely popular in a number of locations.

- Online payments are a great way to easily receive your affiliate payments and keep track of your earnings. From this angel, you may want to look into opening an account with one of the more popular online services that send and receive funds. i.g PayPal

- Another important aspect is determining just what your contact information will be, regarding communication with your affiliate program. This would include an email Address and physical mailing address. The email address should be one you have set aside specifically for your marketing business.

How to Pick the Best Product with the Best Payout and Great Demand

- One of the first things to think in terms of when it comes to affiliate marketing is determining where your talents and expertise happen to reside. One of the keys to picking the best products for your particular situation have to do with what you know and how much you know about it. As an example, a person that has worked in telecommunications for a number of years will probably know a great deal about telephony, related services, and technology that are used within that industry.

- Another aspect about setting up with the right products to promote has to do with where you see a niche to fill in. Finding a population or business sector that appears to be largely ignored in the marketing process can provide the inspiration you need to create a successful affiliate marketing program.

- Do not allow yourself to get discouraged simply because everything is not crystal clear as you begin this part of the process. Practicing some patience and giving yourself time to find the right products to promote as part of the program will only serve to make you more dedicated to the success of the program

In the end, you will find the products that will lead to a very successful affiliate marketing scheme and provide you with not only a handsome revenue stream, but also a lot of personal satisfaction.

Recommended Top Affiliate Networks on the Internet

When you decide to enter the world of affiliate marketing, there are a number of markets that are worthy of consideration. Here are three programs that have captured the attention of a lot of people, simply because of their stability and reliability.

1. Perhaps the best known of the three programs is Click Bank: clickbank. There a number of reasons why people find ClickBank such an attractive option when it comes to affiliate programs. One aspect is that the revenue generated by any purchase made through the ad portal is credited to your account within two minutes of the completion of the transaction. Because Click Bank provides such a comprehensive tracking program.

2. pavdotcom is also an excellent choice as an affiliate network. Just as with ClickBank, PayDotCom provides an easy to use affiliate interface that allows you to view your numbers in real time. You can easily track such data as the number of clicks on the ads and the amount of commissions you have made by directing visitors over to the marketplace through the portal on your web site. One of the advantages of PayDotCom is that this program will interface with your PayPal account, which means that vendors can send your monthly commission directly to your PayPal account. It is important to note that not all vendors will use PayPal as a payment method, so you may still receive payments by check as well.

3. shareasale is a third option that is rapidly gaining recognition among affiliate marketers. As a program that is designed to match up to the content of your existing web site, Share sale is free to join as an affiliate.

Rising to the Super Affiliate Level – What Constitutes a Super Affiliate?

A super affiliate is a marketing affiliate that has created a network that provides a high volume of traffic to affiliate products and a high percentage of completed sales from that traffic. The super affiliate is not one who reaches this level once, or even once in a great while.

- Creativity is an hallmark of a super affiliate. The ability to present the same old information is new ways will keep people interested. Super affiliates know how to look at products from a variety of different angles, determine a series of ways to present the product, and then go out and find an audience to match up with each one of those ways. For the super affiliate, there is always one more way to draw attention to a product, and find a larger audience than ever before.

- Another characteristic of a super affiliate is the desire and ability to master technology. This does not necessarily involve becoming an expert in information technology. But it does involve learning enough about existing technology to make good use of avenues already open on the Internet to promote products.

- Making the most of your status as a super affiliate means enjoying the opportunities that come to you through word of mouth; additionally, it means taking matters into your own hands and promoting your status in such a way that you increase your visibility.

The Super Affiliate Marketing Tactics Exposed!

So what is it that allows a super affiliate to make hundreds or even thousands of sales when you struggle to make 5 sales of the same product? Why is that super affiliates rake in the cash while you struggle to get by? Think about this carefully: you are both selling the exact same product. The only possible difference is the tactics you use to market it. Below, we have included a couple tactics that we should use to sell more like super affiliates. Try to incorporate them into your strategy.

Tactic #1: Play the Long Game

Whenever some new launch is coming up, they will throw together a promotional website; and try to direct traffic to it using pay per click search engine advertisements or solo ads. But there is a major flaw with this approach: almost without exception, people will purchase a “big launch” product from an Internet marketer they already know this is why you have to play the long game, rather than focusing on each individual launch, prepare an approach that will work consistently for years to make more sales.

Tactic #2: Steal from Super Affiliates Whenever Possible

Many super affiliates are also big name Internet marketers. They have public personas that we can follow quite easily. We can find their user ld’s, blogs, mailing lists and their web site’s. Through this approach we can learn from each of them.

Tactic #3: Ignore Talk; Look for Revealed Preference

Talk is just that: talk. Many Internet marketers will talk about all sorts of different methods you can use to make money. They will tell you to advertise using Google Adwords or to build a list or to create viral reports. While some of this information may be useful and legitimate, we should ignore what they say and watch what they do. This is called “revealed preference.

Tactic #4: Make Friends with the Seller

Believe it or not, the seller wants you to be successful, too. So contact him ahead of time, make friends with him; and see if he has any particular advice for you on selling the product. Keep in mind that he talks to a lot of affiliates on a regular basis (especially around big launches) and has the best understanding of the tactics they actually use.

Become a Supreme Affiliate Marketing: Additional Supreme Affiliate Marketing Tips

If you want to make a six figure income – and possibly a seven figure income – then you have to do something that is truly different than what you are doing now. The big question is “how can I do this”? Here’s following suggestion:

Tip #1: Start Acting Like a Business Owner

If you want to be a successful affiliate product marketer, you have to find people who can augment your weakness (and, trust me, no matter how smart you are, you have plenty of weaknesses). Additionally, affiliate marketers do not work in isolation. Most of them are friends with the marketers they sell products for; and this gives them far more leverage and information than you have access to. So start thinking of yourself as a business owner, rather than a completely self-sufficient Internet marketer.

Tip #2: Concentrate on Regular Sales

Regular sales are easier to quantify and predict; and, for this reason, it is far easier to continually ramp up small, regular sales until you are making hundreds of thousands or millions of dollars each year. So don’t worry if you’re the top affiliate for some major new product launch. Instead, focus on regular sales and regular increases in sales.

Tip #3: Do What They Do – Not What They Say

Observe the channels of marketer through which he promotes his product. Watch carefully to determine what methods he’s using to make sales, so you can replicate his successes, rather than chasing after dreams he’s written about.

Conclusion

We may conclude that choosing an Affiliate Program that is right for you might be time consuming but a worth while process. Going through the above whole process will also be a learning curve for new entrepreneurs who are serious about starting a successful home based business. So there is an opportunity for business students and young entrepreneur to develop a simple website with limited budget that can be arranged easily through their own personal savings. This website can be developed with only $100 to $200 (Approximately). You can increase your business growth through adopting the approach where you can affiliate your business with different websites having relevancy with your business and internet heavy traffic as well.

Finally there’s no single path to affiliate marketing riches – and that’s a good thing. Instead, there are many pathways through which you can make your millions. So scout carefully, look for functional methods you can use, and implement them in your own efforts. You may be surprised with the results. But whatever you do – don’t continue to use strategies that haven’t worked in the past. Always think like super affiliates because they use a range of tactics and adopt different ways in order to consistently outperform other affiliates. But one thing you should always play the long game and build lists, create forums, and secure a captive audience in advance of product releases.

Aknowledgement

The Author indebted to Ms.Umera Imtinan, Lecturer Comsats Unversity,Lahore for her suggestion to write this article.

References

1. Napier Albert. “Book: Creating a Winning E-Business”, 2nd edition, p256-257

2. Article, “Affiliate marketing”,zeald.com/Services”.

3. Article, “Affiliate Marketing Strategy for E-Business”, “resources.alibaba.com”.

4. Article, “Affiliate tracking”, “kleindesigns.com”.

5. Online Book, “Super Affiliate Marketing Secrets: Gain the Edge You Need to Become a Super Affiliate Marketer” “free-ebooks”.

6. Internet Article, “Top 10 Tips for Choosing the Affiliate Program That Is Right for You”,” articlesbase.com”

Posted in Affliate Marketing | Tagged , , , , | Leave a comment

Overview of Affiliate Marketing for beginners

Introduction – by offering the proportion of the margin of your product or service to a large number of affiliates, you can dramatically boost sales albeit at a lower overall margin rate. By sharing the profits of a sale with other websites, it is possible for webmasters to generate higher sales volumes. By devising an attractive affiliate scheme and promoting and implementing that scheme in a professional manner, it is possible to generate thousands of website visitors using an affiliate of channel online. Search engines become less relevant if affiliates are sending your website the bulk of its traffic. Amazon.com is one of the pioneers of this business model selling million of books via ten’s of thousand’s of Amazon affiliates. Today, affiliate marketing is a very well established method of selling online. The main advantage of affiliate marketing is high sales volume with nominal sales effort at an extremely low cost. The main disadvantage is much lower margins, (as affiliates need paying commission to remain motivated).

What is an Affiliate Program? – an affiliate program is a contractual arrangement between the owner of a product or service (the Merchant) and a separate ‘Affiliate’ organisation, to pay a commission, in exchange for promotion of its goods and services. Typically, this entails an affiliate website adding advertisements (in the form of banners, buttons links and other textual material) promoting the Merchants offering. There are literally thousands of different affiliate programs in existence on the Internet today. It is usually the responsibility of the affiliate to redirect visitors to their website to the merchant’s website. At that point any customer service issues (such as ordering a product, dealing with customers on telephone delivering issues) are dealt with by the Merchant.

Affiliate schemes are normally automated and structured. Affiliates must pre-agree to abide by the merchant’s terms and conditions when signing up before entitled to promote anything. For instance, Merchants make it a condition that affiliates do not alter the Merchant sales copy to avoid any potential accidental or deliberate misrepresentation (and ultimately customer dissatisfaction). Affiliates usually have a unique tracking ID associated to their registration or website. By adding this html code to their site, Merchants can track where each individual sale came from. The tracking html is usually combined with a cookie or CGI script to allow the Merchants Affiliate Tracking system to collate a database of visitors and sales. It is normal that affiliates get paid one month in arrears and have an access to a monthly report outlining leads, sales and conversions. Affiliates are primarily motivated by money and so they are usually very interested in knowing the conversion rate of the Merchant.

Merchants benefit hugely from an affiliate marketing model as there is a virtual unlimited supply of keen entrepreneurs seeking out business opportunities to make money (in exchange for promoting an online business idea). Most affiliate schemes operate in a commission scheme based on payments monthly in arrears, payable from the merchant to the affiliate of either via PayPal or an alternative independent escrow service, or check in the post. Some merchants exclude or reject applications from prospective affiliates who do not meet their guidelines for type of website, physical location or regulatory approvals (particularly in Financial Services). The main benefit of an electronic affiliate business model is that it is completely scalable – it is possible to recruit an unlimited number of affiliates to promote your product and the cost of doing so can be negligible…

Types of Commission Schemes – there are various types of affiliate models in use today. Historically, affiliate models existed based on banner advertising which were rewarded on a per impression basis. However, click through ratios were extremely poor and banner exchange schemes gave the sector a bad name. In addition, fraud impacted confidence in this method of marketing. The last nail in the coffin for banner advertising was that ‘in your face’ flashy moving images also tended to annoy users. Today, textual ads are the primary form of affiliate marketing. These are highly customised to the users needs using contextual advertising (based on the user’s individual search profile and IP geographic location) are the preferred means of advertisers to reach their target markets.

1) Pay per sale – the merchant pays the affiliate an agreed sum of money each time a user visits the affiliate’s website, clicking through’s to the merchant website, and buys something. Most merchants affiliate programs tend to have a fixed commission schemes on a pay per sale basis. This could mean either a commission value for sale or a commission based on a percentage of the sale. These tend to have certain restrictions or caveats such as a minimum order a sale value, whether the client is a new business customer or existing customer. In addition, there may be bonuses based on volume of sales over a given period – all these types factors are used as carrots and sticks to motivate affiliates to behave in a certain way.

2) Pay-per-click – this affiliate commission scheme is based on the number of unique visitor clicks from an affiliate website through to the merchant’s website. Unique clicks are identified using IP tracking to prevent click fraud. The user clicks on a text link with an embedded affiliate code or perhaps clicks on a search result or advert. The commission per click is obviously a lot lower than on a pay per sale basis. The affiliate benefits from of an instant and reliable source of commission. If the number of click thorough’s from an affiliate’s site is high and conversion rates of the merchant low, a pay per click model is ideal to maximise commission.

3) Pay per lead – a pay per lead of commission based model is typically used by merchants in situations where the product or service cannot be easily downloaded or purchased using your credit card, or where the sale requires human call-back and has a long sales cycle. For instance, where the merchant is a mortgage broker and requires the user to fill in a call back form with their contact details on. Each completed contact form would count as a ‘lead’ and will be paid to the affiliates on a qualified ‘per lead’ basis.

Two Tier Affiliate Schemes – a two tier affiliate scheme is a multi tiered program where affiliates in the first level of can also earn commission from the sale was generated from affiliates that they are recruit who sit in the second level or ‘tier’. Typically the first tier would earn 10% commission on sales it indirectly generates from Merchant sales. In addition, the affiliate may earn a much smaller percentage e.g. 2% from sales from 2nd tier affiliates they recruited to the Merchant. A two tier scheme is aimed to motivate affiliates to recruit like minded people to also become affiliates. It requires additional sales copy marketing material and a good quality affiliate manager software tool. This tool links affiliates together and details of any sales, in order to calculate potentially vast commission sums. Key to success is a higher margin product, where margin can be allocated two separate levels to the point where affiliate’s remain motivated and enthusiastic.

Affiliate Networks – an affiliate network website is an independently run collection of affiliate schemes which allow members of the network to join either one, some or all of the affiliate schemes registered with the affiliate network. It is a club making recruit of affiliates a straight forward process. This is ideal for portal websites where a range of different topics and schemes that can be advertised across a large number of different pages. Affiliate networks charge the Merchant to be part of the network and may even take a large slice of affiliates commission. In exchange, the affiliate network provides the merchant with an instant access to hundreds or even thousands of potential affiliates who have already joined the network in the past. In addition, it provides a central management console for affiliate’s to track sales and leads. It is quite simply a middleman for a large and complex number of affiliate schemes all promoting themselves alongside their competitors. An example of an affiliate network is Commission Junction.

1) Critical success factors – there are usually a range of factors that are critical to the success of your affiliate Marketing strategy:

High Commissions – affiliates marketing efforts are directly proportional to the commission they receive (relative to your competitors affiliate commission levels). A successful affiliate business model relies on a sensible amount of available margin to be divided between the website owner and its affiliate on each sale.

2) Offer a Differentiated or Unique Product or Service – prospective affiliates will be attracted to have something a bit different with professional online marketing literature. If your web site is very similar to dozens of other websites, all promoting their own affiliate scheme, why should a prospective affiliate sign up to your affiliate scheme as opposed to your competitors? Therefore, you must really try and sell to the prospective affiliate (via your website affiliate signup page), in order to recruit them as an affiliate. It is critical to summarise your unique selling points so they can clearly see there is an opportunity to make money together.

3) Quality Feedback & Reporting – constant reassurance through online reporting and real time statistics help motivate affiliates. The more management information you can provide to an affiliate, the more confidence they will have in your ability have to close the sale. As an affiliate, it is a real confidence boost to see an email confirmation every time a lead is generated or sale made that has come from the affiliate’s website. Consequently, the more motivated they will be to send additional leads in the future.

4) Great Merchant Customer Service – by providing professional and service to your prospects, your sales conversion ratio obviously improves. Prospective affiliate’s will be looking for affiliate schemes that provide good quality conversion ratios and have a good market reputation. Affiliates need to know that that every single visitor they send to your site has the greatest possible chance of making the money vie you’re selling effort. There is nothing more de-motivating for an affiliate than a lead that does not get followed up quickly enough or is accidentally deleted or ignored by the merchant.

5) Merchant Affiliate Recruitment Efforts – patience/ time to recruit the desired number of motivated affiliates is very important.. . Ask yourself basic questions… if it takes 6 months to recruit 100 affiliates who generate 200 sales equivalent to £100,000 profit in that time, could you have generated more than 200 sales in that time (and at what profit) if you had concentrated on direct selling only.

6) Affiliate Management & Tracking Systems – as the merchant you must have a thorough understanding of online affiliate tracking software and services to ensure affiliates are paid on time, sales are allocated fairly and automated new affiliate recruitment can be initiated. If you have no systems in place there are many commercial affiliate services available or software packages to provide an end to end service to manage and track affiliate’s leads and sales. This is equally important for accounting purposes as the bigger your affiliate program becomes, the more important it is to justify outgoing costs (affiliate commission payments).

To find out more please visit: Affiliate Marketing from IntelligentMarketing.org.uk

Posted in Affliate Marketing | Tagged , , , , , | Leave a comment

How To Create Your Own Successful And Profitable Affiliate Program

Most of the truly successful marketers have three competitive advantages :

They run successful Affiliate Programs (Part 1)

They own large Opt-In Lists and have large traffic (Part 2)

They create their own products (Part 3)

Step #1 – Three Affiliate Program Opportunities

Opportunity 1 – Using Own Products and Services

Combining your own products with a successful Affiliate Program is almost a license to write your own checks.

Opportunity 2 – Using Resell and Master Rights Products

Surprisingly, as you will see in step 4, you can create and run an Affiliate Program even if you don’t have your own products and services.

Opportunity 3 – Substitute Joint Ventures

All successful Affiliate Programs are joint ventures in miniature. Your affiliate partners require as much of your support and commitment as would any JV partners.

Step #2 – The Top Ten Features Of A Good Affiliate Program

It delivers consistent sales for Affiliates, by marketing products with high consumer benefits.

It operates on a Leveraged I’ncome Pay structure, which extends a number of levels deep.

It operates on a Residual I’ncome Pay structure giving Affiliates repeat I’ncome.

A good program has high quality marketing tools and incentives for the Affiliates.

It pays out big percentages of the sale to the Affiliates and it pays promptly

The administration function tracks and corrects affiliate issues quickly, and effectively.

A good program trains and supports Affiliates enthusiastically.

It offers Affiliates complimentary, high value, front and back end products for promotion.

It handles all end customer care issues.

10) A good program constantly tests new ideas to support and strengthen ties with affiliates and end customers alike.

Step #3 – “Own Product Affiliate Program”

Most people join an Affiliate Program on the strength and reliability of its compensation plan.

* Compensation Structure Planning :

Who can join the program

Is it open to anyone or just selected, approved partners ?

Downline matrix structure for Leveraged I’ncome

How deep is the matrix of downline earnings for Leveraged I’ncome ?

Residual I’ncome Payments

Does the program pay Residual I’ncome, on repeat subscriptions for as long as the end customer renews ?

Minimum Payment amounts, and deadlines.

Policy on payments, returns and deductions from Affiliate payments must be clear from the beginning.

Affiliate monitoring of the program

Affiliates must be able to easily monitor referrals and earnings. Clear and accurate reports to Affiliates should be available online or sent by e-mail.

* marketing Plans

Develop high quality graphical links that Affiliates can use on their own websites to point to your program. These include

Web Templates and copy

Banner Links

Button Links

Text Links

Write e-courses coaching your Affiliates on what works best in promoting your products and services.

Do not make the mistake of thinking that when they sign up the whole thing will run on autopilot.

* Legal Issues

Consult professional, qualified lawyers to help you draw up your program terms and conditions before you go to market. The upfront cost involved may save you greater expense in the future.

Step #4 – Resell and Master Rights Product Affiliate Programs

An Affiliate Program without your own products is possible, but use caution – it is less likely to be a huge earner, than one promoting your own stable of products.

Why would anyone join an Affiliate Program to promote a resell or master rights product, that they could buy and sell earning 100% of the profits ?

The answer is reduced effort, time and money.

An Affiliate Program for resell or master rights products saves the affiliate from having to buy, process, add value to and give customer service to the resell rights product.

It becomes an easy I’ncome stream that people may want to join.

The trick in this situation is to

Spot a product with selling potential, that is relatively scarce and has not been over marketed.

Create the Affiliate Program where the product owner has failed or is incapable of seeing the market opportunity.

Remember caution – Do not spend huge sums setting up this type of program because the “Return on Investment” is likely to be low.

Step #5 – Mini Joint Venture

JV partners bring “something with them, to the party” – This might be funding, a huge opt-in list, a product or service, or ideas.

Affiliate partners on the other hand, bring only their desire to promote your products and services.

However, the practical day to day administration of the two types of programs is very similar.

For instance:

You should coach affiliates and JV partners in the best way to market the products.

You must listen to their issues and deal with them effectively and efficiently

You must make sure they are happy with the program arrangements, in order that they promote it strongly and join up for future promotions.

JV’s and Affiliate programs are different, but only in small details. Treat them with similar care.

Step #6 – Affiliate Program Automation

Quality tools are indispensable for Affiliate Program Automation

Affiliate Scripts – These are commercially available scripts that allow you to set up programs of various complexity in terms of compensation plans, account management, and program administration.

Administration Tools – These allow you to see in detail which Affiliates are performing and deserving of more of your effort, time and attention and which ones are not and can therefore be dropped from the program.

Sequential Autoresponder – Use this to coach and train your Affiliates by sending them regular e-mail.

VoIP Communicators – These allow you to hold Cheap Live training and support seminars where your Affiliates can virtually attend, see, hear and talk to one another from across the Globe without the need for expensive travel or phone costs.

Payment Processor – This is the facility by which your Affiliate partners will be paid.

Product Fulfillment – A successful program will generate many sales and the fulfillment process must be able to cater for the heavy workload.

Customer Care – The extra sales means that you may need to handle higher levels of end customer issues including returns.

Step #7 – In a Nutshell

This may seem daunting at first reading, but in reality setting up an Affiliate Program is straightforward.

The blue print is :

Decide on the product type you want to set a program up for.

Decide on Affiliate entry and acceptance criteria

Decide on the compensation plan

Decide on the marketing plan

Decide the legal structure

Choose your automation tools

Market the program

Train and support your affiliates, especially your winners.

Don’t be afraid to test new ideas

Relevant Resources

Affiliate Program Setup Scripts

TWSC Affiliate Lite! from http://www.twsc.biz

Affiliate Scripts from http://www.affiliate-scripts.com/

Affiliate Program Administration Tools

AssocTrac from http://shmyl.com/sjm

Sequential Autoresponders

Getresponse from http://www.getresponse.com

Aweber from http://www.aweber.com

VoIP – Cheap Live Communicators

http://shmyl.com/agz

Wealth Creation Strategies – F’REE 10 part e-Course

http://www.simplyeasier.com/wcs

Affiliate Programs – An example Promotion Template

http://www.simplyeasier.com/client/simplyeasierprofits.html

(c) 2004 Charles Kangethe

About The Author

Charles Kangethe of http://www.simplyeasier.com is a leading new wave marketer and a published author from England. The “Simply Easier” brand name is your guarantee of high value, quality Marketing Products, Services and Resources.

charles@simplyeasier.com

Posted in Affliate Marketing | Tagged , , , , , , , | Leave a comment

What is Affiliate Marketing Or an Affiliate Site?

Affiliate marketing Secrets

Today, we can easily create own web site. As long as you have a Computer Access Internet, You will be able to access sites such as Google, using them to provide web site design templates to create a simple personal website. The website will assign you a Uniform Resource Locator (URL) to store the content on your page, while also adding some of these sites want to advertise advertising. In this way, only one or two hours of your pages on the Internet in!

But how to make your site to achieve more function? How to use it profitable traffic to your site? If you are an online affiliate, how do you attract people to your site to buy things? A can simultaneously satisfy the above two kinds of needs and is quite popular method is to Affiliate marketing (Affiliate Program). This article will introduce what is affiliate marketing, affiliate marketing principles apply to the object and how to use
affiliate marketing to make your site benefit from.

What is Affiliate Marketing or Affiliate Site?

Affiliate marketing is also called Affiliate Marketing Network (Associate Program), the Affiliate Web site (Online Merchant Web Site) and the affiliated Web site (Affiliate Web Site) an agreement reached between. Stipulated in the agreement, the latter providing the former users, the former to the latter to pay a commission for this. The affiliated sites to place links to business sites, and in accordance with the two sides agreed to receive advertising in return for payment of fees. Returns are generally disbursed in accordance with the adoption Affiliates (Affiliate) sites the number of visitors into the affiliate Web site or a purchase or other acts of the number of customers to be calculated.

Some are also in accordance with the affiliated Web site to access the affiliate Web site banner ads (Banner Ad) to calculate the number of people. Basically, as long as the affiliate merchant site members can give to bring passenger flow or earnings, business web site, which will be in accordance with agreement between the parties to pay a certain remuneration. The recruitment of affiliates (Recruiting Affiliate) is not only a good way to conduct online sales, but also is a cheap and efficient marketing strategy. In addition, it is a good choice of site promotion.

Affiliate marketing, at least the following three:
* Customer
* Affiliated sites
* Merchant Website

In 1996, Amazon (Amazon.com), CEO and founder JeffBezos (Jeff Bezos) to make affiliate marketing as a network marketing strategy to spread open. Amazon On-line commitment, in accordance with referral and affiliate sites to purchase books or other commodities, the number of profit-sharing commission, in order to attract affiliate website point to Amazon books for sale online, or link. The affiliated sites help only sold by Amazon’s other things to do online, including: taking orders, collection, shipped to customers. The results of this strategy victory need more than 500,000 Web site to join them.

Currently, affiliate marketing has been an increasing number of website used by a variety of forms. For many none core E-business the websites to become an affiliate member is engaged in a good way of e-commerce.

Affiliate Program, paid model

Affiliate marketing there are three models of payment:

* Pay according to sales (Based on sales to pay): Amazon’s online affiliate marketing program that is paid by sales of a typical example. In such a pay model, only when a customer through the affiliate link to visit the merchant web site members and produce the actual purchase, the affiliate Web site will pay to affiliates. Some merchants, like Amazon, the same line, according to a certain percentage of sales paid; there are also some merchants for each product sold will be paid a certain amount.

* Pay-per-click (The amount of pay-per-click): In this payment model, the affiliate Web site under the affiliate website and click on the link to point to the number of visitors to the affiliate membership fee. Visitors do not need to buy any commodity, but also from affiliate sites log on to the affiliate website and conduct after the act has nothing to do with the Member Web site.

* According to the number of pay-to guide (According to guide the number of payments): Click here to pay-mode operation of the business according to the completion of guidance (i.e., fills out and submits a form) the number of visitors to the affiliate membership fee. This means that the completion of a affiliate site requires visitors to fill out the information, which information can be used as a affiliate Web site sales leads, or as sales leads to sell other companies.

There are also some other payment model. Basically, the affiliate marketing program, merchants will select their best behavior as a basis for payment, and then transfer to their affiliate sites the occurrence of this behavior, the number of clients paid to affiliated members.

Several basic pay in the above model, derived from some other more prevailing payment mode:
* Two-tier affiliate program(Two-Tier Program): two-tier affiliate program structure and Amway, Avon and other companies used in multi-layer direct marketing (also known as “network marketing”, is a development on behalf of salespeople and commissioned salespeople sell and profit from marketing) is similar to the organizational structure. In this payment model, affiliate membership is not only the sales from its Web site, click on or get a commission to guide behavior, but also its development, and point to cascade under the affiliate Web site is a member of sales, clicks or get a commission to guide behavior.

* The residual income affiliate program(Residual Program): This affiliate program provided that if the members from the affiliate web site visitors to enter the affiliate Web site to purchase products at the affiliate Web site or services, a continuous, affiliate members can thus continues to be a commission. Many customers get from regular income (such as monthly service fee charged) of online merchants to use more of this affiliate program.

In addition, there are a few shows by the number of affiliate programs pay. The implementation of these programs (also known as pay-per-view program of visits) companies only in view of its banner ads the visitors visits to the Member to pay a commission. This pattern often does not fully equipped with the structure of affiliate marketing, just as a traditional advertising and marketing to operate. Compared with traditional advertising, affiliate network marketing advantage only when an affiliate member of the business produced the desired results, the merchant fees are allowed.

While the advertisers, the traditional advertising (for example, that you see on television advertising and a number of banner ads on the Internet) and risk is relatively larger. Because in the traditional advertising model, they do the ads cost effectiveness is uncertain. If your ad is greater than the benefits to the company advertising costs, advertising even if successful; but if the benefits of advertising than advertising costs, the company can only resign to fate. In affiliate marketing, online business is only valid when paid in the ad. Thus, significantly reduced the risk of advertisers. It is precisely because of this, one would like to contract for advertising sites, in order to join affiliate marketing is far more direct way of advertising is much easier to find advertisers.

How to manage affiliate marketing or affiliate software?

Conceptually speaking, affiliate marketing, it seems quite simple; However, to ensure its smooth operation, people need to do a lot of work behind the scenes. In order to truly grasp the affiliate members of the commission amount, the need for someone to track websites visited by members of the actual situation of a affiliate website.

According to the different payment models may need to determine:

* Affiliate membership in a particular site and click to enter the number of merchant sites
* Members through an affiliate site links into the affiliate website and on the website shopping or perform other acts of the expected number of clients
* In the affiliate members of the website of a affiliate website published the number of banner ads

In addition, merchants and affiliate tracking between members of the original agreement to ensure that the latter received a deserved commission.

Whether a merchant Web site to recruit affiliates, or affiliates to identify interested in affiliate marketing programs are a lot of work needs to be done. However, there are still many companies that take the time to personally manage members are quite worth it, therefore, as tirelessly as the Amazon, the pro-force into it. Although these companies the entire process of marketing the program and in full control of the commission paid on time, they are still able to attract a large number of franchisees.

Because their conditions of membership in terms of a zero risk or zero cost, that is, affiliates can link to websites to make money just doing a good job. However, for many sites, recruiting members, or join an affiliate business websites are pieces of time-consuming and laborious task. Web site owners and many have little confidence in the commission calculation of the amount of commercial sites.

Are you looking for more information on affiliate marketing? CK Fang’s has been in the business of affiliate marketing websites for over 3+ years. He is the creator of “What is Affiliate Marketing Or an Affiliate Site”, which give you information what is affiliate marketing.

You can visit CK Fang’s website at [http://affiliates-marketing.info/] for more information on this industry.

Posted in Affliate Marketing | Tagged , , , | Leave a comment

Apple is becoming common – and ‘ s OK

Apple CEO Tim Cook's first product announcement was a disappointment to many -- but analysts still expect record sales.

First announcement of the product of Apple CEO Tim Cook was a disappointment to many, but analysts still expect record sales.

NEW YORK (CNNMoney)–notice of 4S from Apple iPhone on Tuesday was surprisingly, well, normal.

The gadget lovers have grown accustomed to pioneer innovations revealed at breakneck speed, while the company headquartered in Cupertino, California, called a press conference. Until Tuesday, five recent major events launch Apple introduced an impressive list of performances of high-profile, including the iCloud, iPad 2, the new iPod Touch, the iPhone 4 and original iPad.

The Tuesday announcement was decidedly different. Hardware exhibited – iPhone, iPod Nano and iPod Touch – all physically remained the same, while each product has already spent more than one year on the market. Apple (AAPL, Fortune 500) had updated their gills and prices and had shown some innovative software, but the encounter felt more like an incremental update of the transcendental releases that customers have been spoiled with recently.

The Conference also lacked of Steve Jobs, years revered Apple. Although employment has been absent from previous Apple events due to ill health, this was the first product announcement for new CEO Tim Cook – a decidedly less charismatic leader than his predecessor.

As was the absence of Jobs, so it also was the famous “reality distortion field” that surrounded their ads. The aura of magic and unicorns these unveilings was in the past was replaced by mostly negative comments by analysts and customers of Apple in stories of news, blogs and Twitter – for the first time in recent memory.

“For the first announcement of product of Tim Cook would have been great if it was a great thing,” said Jeff Kagan, telecom independent and Atlanta-based technology analyst. “But it was not a big deal.” “If it’s Apple is in the path, it will return to a common technology company very quickly.”

For the majority of technology companies, incremental updates are the status quo. No one made a peep when Motorola (MMI) upgraded the guts of your successful X Droid smartphone and called it the Droid X 2. When research in motion (RIMM) introduced its new BlackBerry device torch, which was practically the same on the outside with up-to-date hardware and software within the world yawned.

Of course, Apple remains Apple. A disappointing announcement does not change the fact that it is the company’s most valuable technology in the stock market and its pace to become the largest technology company in the world in terms of sales next year.

“In general, can be mild disappointment as many expected an iPhone 5 with a slightly larger touch screen and slim form factor,”, said Shaw Wu, Sterne Agee analyst. “But the reality is that iPhone 4S improves on the already sold iPhone 4.” “For the most part, the iPhone 4 proved to be the best smartphone on the market and we believe that the 4S is positioned to continue.”

Despite the delays in the launch of a new version, the demand for the iPhone 4 has been insatiable. Apple sold a record 20 million of the devices in the second quarter and first points of analysis to another record quarter in the last three months.

It could not have lived to expectations, but many analysts believe that iPhone 4S will continue sales records.

“I doubt absolutely people waiting to buy an iPhone because they were disappointed,” said Michael Gartenberg, an analyst at Gartner. “The majority of consumers do not read blogs gadget, just go to the Apple store and buy iPhones.”"And with the lowest prices, Apple is giving more people a reason to join the ecosystem.”

Some analysts also pointed out that every announcement Apple has been something of a disappointment. Although the company usually finds a way to surprise your clients, the devices meet never the wildest expectations. (Do remember how Apple was rumored to they have been prepared to launch the iPad 3 by now?) The stock market retreated slightly after the announcement on Tuesday, but it is also typical of these events.

“It is not a disaster;” Apple will still sell millions and millions of iPhones, “, said Colin Gillis BGC financial analyst. “There is only a company out there making a lot of money on smartphones, and it’s Apple.”

Apple may have lost a bit of its brilliance – but if it is their new “normal”, which has still one hanger another tech rivals can only dream about.To top of page

View the original article here

Posted in Marketing | Tagged , , , , , | Leave a comment